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new 3M protection product


Torched10
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Friedn of mine who retired 3M exec sent me this release

 

3M Innovation Transforms Liquid into Clear, Durable Film For Added Barrier Against Everyday Wear and Tear

 

ST. PAUL, Minn.--(BUSINESS WIRE)--Apr. 30, 2013-- 3M, the market leader in professionally applied protection films, is disrupting the traditional notions of vehicle paint protection. The new 3MTM Paint Defender System harnesses the power of 3M technology by spraying on as a liquid before transforming into a clear, durable film. The addition of Paint Defender to 3M's current line of professionally applied films provides consumers with a variety of price and performance options to select from. The added barrier serves as a lasting line of defense against everyday hazards on the road, such as road chips, that threaten vehicle appearance.

 

This system is the latest innovation from the company's Automotive Aftermarket Division and embodies 3M's broad expertise in polymers, weathering, adhesives and films.

 

3M Science and Innovation: Transforming an Idea into an Effective Solution

 

The 3MTM Paint Defender System formula started as a way to temporarily preserve vehicles during transport from the factory to the dealer. The original solution, developed by a curious 3M employee, addressed a fear among dealers about damage to their vehicles' exteriors before they left the lot.

 

3M experts collaborated over the course of the next two years to evolve the initial formula. What started out as murky, brush-on "goo" transformed into today's Paint Defender System that addresses a broader consumer need. Highlights included:

 

Invisible: Scientists tweaked 248 different test formulas over the course of eight months before landing on a winning chemical balance that offered 100% clarity and a seamless finish.

Easy Application: Months of advanced adhesives exploration yielded a unique aerosol delivery system that allows both the novice and experienced customers to feel comfortable using themselves.

Durable: Product developers pursued extensive in-house testing to determine the film's durability using world-renowned research facilities, industry standard yet proprietary weathering systems, and gravelometer impact tests under ASTM-D3170.

Removable: Collaborative teams refined the formula's compatibility and concentration elements to achieve a thin film that was thick enough to protect, but also removable.

3M Leadership: Introducing Paint Protection Film to an Automotive End User Audience

 

"Over 90 percent of vehicles on the road don't have paint protection," said Adam Wilt, Global Business Manager, 3M Auto Care. "Our goal was to create a solution that was smart, accessible, and convenient. Now, consumers can take simple steps from their driveway to help keep vehicles looking newer for longer."

 

The 3MTM Paint Defender System applies in three easy steps using a unique spray trigger designed for ease and comfort. The end result protects vehicles for at least one year from elements across the country, like love bugs in Florida, sand in Arizona, winter road grime in the Northeast and Midwest, and paint chip-causing debris anywhere. It also removes cleanly when the time comes to add a new layer.

 

The three application steps include:

 

STEP 1: Mask the vehicle with the 3MTM Paint Defender Application Kit to frame the desired area to protect

STEP 2: Wax the masked ar

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The three application steps include:

 

STEP 1: Mask the vehicle with the 3MTM Paint Defender Application Kit to frame the desired area to protect

STEP 2: Wax the masked ar

 

 

Aw, man, don't leave us hangin'!

 

Today I learned there is a thing called a "gravelometer" used to test the durability of paint and coatings.

 

I have a clear bra on the front of my car; I'm happy with it for the most part, though the tight radii at the top corners of the upper grille has caused the film to pucker. And the guy who owns the film shop said that the bra really shouldn't be removed as the paint could be damaged. :huh: I'm hoping he misread the install guide or something, because I'd really like them to redo that area.

 

This spray-on coating would be much better, if it's really colorless and removable, and if it takes wax and speed-shine products OK.

Edited by Boidster
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Now that looks like something I could do. Other clear bras are really $$ and after awhile the edges may peel and look crappy. Then trying to take them off sucks worse. This product may be great!

Edited by WJinLV
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That definitely looks like a pretty cool way to protect your car quickly without spending big bucks on a clear bra. I didn't happen to see where it says how long it will last before you need to do it again. And also if it is safe for use on vinyl stripes.

Edited by 05mustangman
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Just got an email back from 3M regarding use on vinyls.

 

 

Hi Tyler,

Thank you for contacting 3M.

We do not recommend the Paint Defender Spray Film to be used over vinyl graphics. We have not done proper evaluations to make this recommendation. We are uncertain of the short and long-term effects of the film being applied over vinyl graphics. If this was used for this application, the user would have to assume any and all liability for damage or changes to the vinyl graphic material.

Regards,

Don V.

3M Customer Contact Center

3M Automotive Aftermarket Division

www.3m.com/automotive

1-877-666-2277

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Awesome, thanks Don!

 

I will be sure to tape off the vinyl too.

 

Cheers,

Jeff

 

Just got an email back from 3M regarding use on vinyls.

 

 

 

Hi Tyler,

 

Thank you for contacting 3M.

 

We do not recommend the Paint Defender Spray Film to be used over vinyl graphics. We have not done proper evaluations to make this recommendation. We are uncertain of the short and long-term effects of the film being applied over vinyl graphics. If this was used for this application, the user would have to assume any and all liability for damage or changes to the vinyl graphic material.

 

Regards,

 

Don V.

3M Customer Contact Center

3M Automotive Aftermarket Division

www.3m.com/automotive

1-877-666-2277

 

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FYI the guy who gave me the notice on Defender told me that 3M is only selling this stuff retail--so the commercial shops that put their film on cant get it direct from3M--theyd have to buy it from places like Auto Zone

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